It's been journos-a-go-go over the last week at Corporate Watch HQ. The phone just hadn't stopped ringing. This was thanks to a mention in the Observer on the 22nd Oct in an article about the Americanisation of Halloween.

The Observer interviewed Jean, our graphic/web designer and marketing person, who originally hails from Michigan. After the scoop many, many journalists from the mainstream media wanted to interview her on the grounds that because she is American, and works for Corporate Watch in some sort of way, this qualifies her to talk about the Americanisation of festivals, like Hallo'ween, in the UK.

So what are our resident American's thoughts on this issue? Jean noted,'At the end of the day, it's just easier, and more profitable for American companies to market one holiday globally instead of producing and marketing items for more culturally specific holidays, like Guy Fawkes. In doing this, multinational corporations are taking away the some of the qualities that make cultures and places unique. And, as much as I love Halloween (and I really do), its a sad thing to see it overtake Guy Fawkes day in England, and little by little strip away the things that make England, England.'